The Questions You Ask in an Interview Matter More Than You Think
Imagine you’re interviewing two candidates for the same position. Both have strong resumes. Both give thoughtful answers. Both seem capable of doing the job. At the end of each interview, you ask, “What questions do you have for me?” Candidate #1 asks: “What does success look like in the first 30 days?” Fine. Candidate #2 […]
Stop Preparing Interview Answers. Prepare Your Proof.
Imagine you’re about to go on Jeopardy! You know there will be questions about history, so you memorize the answers to 50 history questions. You study them relentlessly. You know exactly what you’ll say when they come up. Then you get to the show. None of those questions are asked. Well, crap. That’s essentially the […]
How to Become the Least Risky Candidate in a Job Interview
Imagine you’re remodeling your kitchen. Contractor #1 comes highly recommended. He tells you he’s creative, hardworking, passionate about construction, and excited to take on a project like yours. Contractor #2 walks through the kitchen with you. She asks about your budget, timeline, and what isn’t working in the current space. She shows you photos of […]
The Interview-Prep Hack: Figure Out What You Actually Need to Prove
Imagine you’ve been invited to give a presentation. Great! You open PowerPoint and get to work. You build a beautiful deck, find compelling statistics, practice your delivery, and even throw in a tasteful animation or two. There’s just one problem. You never asked what the presentation was supposed to be about. That’s essentially what happens […]
Get Out of the Job Interview “Hot Seat”: You’re Here to Help
Have you ever been asked a question when you knew there was a “right” answer? Maybe your partner walks into the room wearing something new and asks, “What do you think?” Suddenly, this isn’t a conversation. It’s a test. Your brain goes into overdrive. What am I supposed to say? What answer are they looking […]
Think Like a Marketer: The Secret to a Better Job Interview
Imagine you walk into a car dealership looking for a new vehicle. Before you’ve said much more than hello, the salesperson launches into a pitch. “This baby has 375 horsepower! Premium leather! An upgraded sound system! You’re going to LOVE it.” Cool. Except you have three kids, two dogs, and a camping habit. You came […]
The Interview Mindset That Changes Everything
Imagine you’re interviewing someone for a job on your team. You ask why they’re interested in the position. They tell you they’re ready to grow. They want more responsibility. They’re excited to work on bigger projects. They want to develop their leadership skills and advance their career. Great. But what does any of that have […]